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Marion Burnside Chrysler Plymouth, 7201 On The Sumter Highway / Jim Hudson Cadillac Sabb 7201 Garners Ferry Road: January 2012 (moved)   15 comments

Posted at 12:42 am in closing

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Marion Burnside Chrysler Plymouth was a constant breakfast-table presence while I was growing up due to their memorable commercials on WIS Radio. At this remove, it a little cloudy what the exact lyrics to their jingle were, but clearly they spelled out the word "Marion" and drove home the fact that they were at "Seventy Two Oh One on the Sumter Highway!". Here's the way several people recall it (as first seen on the Ads & Jingles page:

Mar-i-on is the name to remember,
7201 on the Sumter High-Way!
M-- "More Service"
A-- "Able to Serve You"
R-- "Real Value"
I-- "something something!"
O--"something something!"
N--"something something!"
Today!

(me)

M A R, I O N,
Marion Burnside Plymouth in Columbia
M for Marion Burnside Plymouth in Columbia
A at 7201 the Sumter Highway
R ready to serve you
I integrity
O opportunity
N now go!

(commenter Dennis)

M- Marion Brunside Chrysler Plymouth in Columbia
A- address 7201 Sumter Highway
R- ready to serve you
I- Integrity
O- Opportunity
N- Now Come

(commenter GB)

It's a bit hard to conceptualize now, but before I-77 and the growth of the metro area, this lot was way out in the boonies, or at least that's how I considered it. It was something we would pass on the way to the beach, and not something I considered as being "in town" at all. In the event, we were a Ford/Mecury family in those days (something 1970s' Mecurys cured us of), so I never actually paid a visit to Marion Burnside, and am a bit hazy as to when it closed. I'm thinking the late 1970s, but I could be wrong.

Jim Hudson moved into the Marion building sometime later, and had been there quite a while by the time they got caught up earlier this month in the general flight to Blythewood that has already taken Dick Dyer Toyota, Lexus of Columbia and a surprising number of other dealerships.

After a long series of days when I could only take pictures as the sun went down, or when the day was completely overcast, I had some hopes for these pictures. In particular, the sidelot with all the little plastic flags strung up was quite photogenic as they glittered in the early afternoon sun. Of course, the instant I got out of the car, the sun went behind the clouds, and I got yet another gray set of pix. The only partial benefit was that shooting against the sun as I had to do for most of these was a little less bad (Less bad, but still *bad*).

(Hat tip to commenter Frank)

UPDATE 2 May 2016 -- It appears that Dick Smith Ford is about ready to open:

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Written by ted on January 15th, 2013

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