There's a classic cartoon panel from the 70s. The setting is a doctors office. A female patient is sitting on the table and the (male, which rather dates the cartoon) doctor tells her:
I'm sorry Ms Johnson, but we're all out of birth control pills, please wear these Birkenstocks instead.
Whether the shoes got better looking, or men just don't look down that far, the brand is still around.
It's not around Trenholm Plaza anymore though. I don't know if the ongoing renovations cut traffic, or if they had decided to decamp before that, but I noticed when I went to Starbucks the other day that the Birkenstock store was gone.
I wonder what the deal with the palm tree in back was?