Well, I don't know exactly what's going on here, but something's definitely happening!
This is the lot between Goodyear auto service and The Columbia Athletic Club on Forest Drive, across from The Happy Bookseller. Originally, or perhaps not originally, but before this at any rate, the lot held one of Columbia's three Quincy's Family Steakhouse locations. After Quincy's closed, they tore down half the building to make room for Goodyear, and converted the other half for the trophy store and other businesses, none of which I ever shopped at. Now the old Quincy's building has been completely knocked down, and they are digging a whopping big hole on the property. Of course, as with almost all construction projects where you are interested in the final result, there is no signage indicating what is going to go in there.
The marquee sign also lists "Woodfield's Barber & Beauty", but it appears to me that that may actually be located inside the Columbia Athletic Club building and still a going concern.
Update 29 May 2008: It's going to be an AAA "Super Center".
Update 12 Sep 2008:
The $2.50 Cleaners moved to the strip mall opposite Bruegger's Bagels:
However, they didn't last long, perhaps because they moved next door to a cleaner which was already established at that location:
UPDATE 4 March 2010 -- Nope, I was wrong, they must have just been consolidating and adjusting signage. The $2.50 Cleaners is still there:
Salon De La Lune moved to a Forest Drive location directly opposite Falcon Drive (the A.C. Flora street):
Northeast Trophies moved down Forest Drive to more or less opposite the movie theater and Golden Corral: